PSYCHO.
A WOODBLOCK
POSTER.
VISUAL LANGUAGE OF EARLY WOODBLOCK PRESS PRINT, AND EXTENDED INTO A
SMALL T-SHIRT MERCH COLLECTION.
Psycho is a film made in black and white, by a director who treated restraint as a weapon. The poster honors that: a deliberately archaic visual register — heavy press ink, simplified silhouettes, the flatness of relief print — sat against a peeking-Tom figure that turns the viewer into a participant. The reduced palette mirrors the film's monochrome cinematography; the woodblock language doubles as a reference to mid-century horror lobby cards.
The system extends into a small apparel capsule — two shirts (black and white) — that share the press-print mark across the chest and back.
2025
ROLE
Concept · Illustration · Print Production
Print + Apparel
DELIVERABLES
Film Poster
Shirt — Black
Shirt — White
A WEAPON —
BLACK INK AND A
PEEKING EYE.
01
Studied early woodblock press posters and mid-century horror lobby cards. The grain of the press — uneven ink, broken edges — was treated as a feature, not a defect to clean up.
02
The Tom figure was found as a scene image taken from the movie. The composition puts the viewer into the scene.
03
The poster's typographic ratios and palette were translated downward to small format — wristband, shirt, programme — without losing the stretched, breathing quality that anchors the identity.
GPA — Brand Identity